Media Studies

Subject: Media Studies

 

Level: AS & A Level

 

Exam Board: WJEC

 

Location: Bryn Celynnog

 

Details

 

This course is an in-depth study of the impact of the media in our lives and allows for the opportunity to produce new media products and to analyse their effectiveness.

 

AS – 2 Units

 

 

MS1

Media Representations and Responses (External Assessment)

 

Students will explore a variety of media texts through the study of genre, representation, narrative and audience. They will have the opportunity to analyse texts such as magazines, films, televisions and print based advertisements, film posters etc.

 

Examples of activities are:

  • Analysis of the representation of gender
  • Study of the generic conventions of the gangster genre
  • Explore the narratives of the science fiction genre
  • Investigate the audience of teenage magazines
  • Study the effects of the conventions of action film trailers
 

MS2

Media Production Processes (Internal Assessment)

 

Students will complete one pre-production piece, one production piece and a report of 1200-1600 words.

Examples of linked pre-production and production tasks include:

 

• A storyboard of the trailer for a new BBC1 television crime drama (preproduction)

and the trailer for that drama (production)

• A script or shooting script for the opening sequence of a teen horror film (preproduction) and a marketing campaign for a new teen horror film, to include at

least the DVD cover and one poster (production)

• Draft designs for two magazine front covers (pre-production) and a double page

spread for one of those magazines (production)

• Prototype design for a new website (pre-production) and the completed website

consisting of a home page and at least two associated web pages (production).

 

A2 – 2 Units
 

MS3

Media Investigation and Production (Internal Assessment)

 

Students will develop the knowledge and skills acquired at AS. In particular, it is designed to demonstrate the importance of research in informing media production and to develop the skills acquired in MS2.

 

Students are required to produce three pieces of linked work:

• a research investigation (1400 – 1800 words)

• a production (informed by the investigation)

• a brief evaluation (500 – 750 words).

 

 

Examples of investigations include:

• the representation of teenagers in two British films

• the generic similarities between Dr Who and Stargate

• the narrative structures of The X Factor and Strictly Come Dancing.

 

For the production students are required to submit a production which should develop from and be informed by the candidate’s research investigation.

 

Examples of production tasks:

 

Audio-visual productions

Print-based productions (or their digital equivalent) should be a minimum of 3 pages.

 

The production must be accompanied by an individual evaluation which

explores how the production has been informed by the research undertaken

into the relevant media concept.

 

The evaluation can be produced in any appropriate form such as:

 

• a discursive essay (with or without illustrations)

• a digital presentation with slide notes (such as a PowerPoint)

• a suitably edited blog

 

MS4

Media – Text, Industry and Audience

 

Students will develop their knowledge of the relationship between a variety of media texts and their industries and audiences. Three media industries are studied form the following: television, advertising, film, radio, newspapers, music, magazines and comics, computer games

 

Examples of activities are:

  • Analysis of representation in This Is England
  • Study the generic conventions of The Bourne Ultimatum
  • Explore the narrative of Atonement

 

Requirements / skills for entry onto course

Pupils are required to have achieved a B in GCSE Film Studies or GCSE English.

 

Career Opportunities

An excellent preparation for a variety of careers in all areas of the Media – press, publishing, film radio etc and because of the investigative nature of the coursework, excellent preparation for all university courses.

 

Staff to consult for further information

 

Mrs L. Walters, Ms R Morgan

 

Subject:                       Media Studies

Level:                          AS and A LEVEL

Exam Board:                 WJEC

Location:                      Y Pant School

 

Details

 MS1: MEDIA REPRESENTATIONS AND RESPONSES

 

This provides a framework for analyzing media texts and explores representations and audience responses.

 

Candidates will be encouraged to:

  • explore the media through a study of genre, narrative and representation
  • make connections between the texts and audience responses to them
  • explore the representations of social/cultural groups, events, issues and their underlying messages and values.

 

A range of texts will be used. Example activities:

 

    • Compare the representation of femininity in two music videos?
    • Analyse the presentation of asylum seekers in the press.
  • Study the use of generic conventions in the trailer for I am Legend

 

  • Investigate the influence of the internet, video games and video nasties one young people.
  • Explore how the narratives of The Usual Suspects/Pan’s Labyrinth challenge audience expectations.

 

MS2: MEDIA PRODUCTION PROCESSES

 

This practical unit enables candidates to demonstrate knowledge, understanding and skills in media production through research, planning, production and evaluation.

 

Candidates will be required to produce three pieces of linked work.

 

  • a pre-production reflecting research and demonstrating planning techniques
  • a production which has developed out of the pre-production
  • a report of 1200 – 1600 words.

 

Examples of linked pre-production and production tasks include:

 

  • A storyboard of the trailer for a new BBC1 television crime drama (preproduction)

and the trailer for that drama (production)

  • A script or shooting script for the opening sequence of a teen horror film (preproduction) and a marketing campaign for a new teen horror film, to include at

least the DVD cover and one poster (production)

  • Draft designs for two magazine front covers (pre-production) and a double page

spread for one of those magazines (production)

  • Prototype design for a new website (pre-production) and the completed website

consisting of a home page and at least two associated web pages (production).

 

 

 


A LEVEL

 

MS3: MEDIA INVESTIGATION AND PRODUCTION

 

This develops the knowledge and skills acquired at AS results in a final coursework project. In particular, it is designed to demonstrate the importance of research

 

Candidates are required to produce three pieces of linked work:

  • a research investigation (1400 – 1800 words)
  • a production (informed by the investigation)
  • a brief evaluation (500 – 750 words).

 

(a) Research Investigation

 

Candidates investigate a specific area of study focused on one of the following concepts: genre, narrative or representation

 

Examples:

  • the representation of teenagers in two British films
  • the representation of American Teenagers in Grease and Mean Girls
  • the generic similarities between Dr Who and Stargate
  • the narrative structures of The X Factor and Strictly Come Dancing.
  • the representation of genre with close reference to The Kooks and The Arctic Monkeys

 

(b) Production

This should develop from the candidate’s research investigation and can be video or print based.

 

Examples:

  • A CD/DVD special edition for an invented band/ITV Science Fiction programme
  • A video of the opening sequence of a new BBC reality show
  • A trailer for a new British film.

 

 (c) Evaluation                                     

The production must be accompanied by an individual evaluation which can be produced in any appropriate form such as an essay, a digital presentation or a blog.

 

MS4: MEDIA – TEXT, INDUSTRY AND AUDIENCE

 

This develops their knowledge and understanding of the relationship between media texts, their audiences and the industries which produce and distribute them.

They study three different media industries from the list below:

  • Television
  • Radio
  • Film
  • Music
  • Newspaper
  • Magazine
  • Advertising

 

Staff to consult for further information: Mr J Kuck